HONDA 0 Series SPACE-HUB / Explained by Head of the Design Center, Honda’s Design Chief 

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[Design Top Interview Series -1.2 / HONDA 0 Series SPACE-HUB]
After completing the interview about the design development of the Honda 0 Series SALOON, I had the opportunity to see the SPACE-HUB concept model, which was unveiled simultaneously as part of the series, and spent some time chatting with Mr. Minami, Head of the Design Center, in its comfortable rear seating area.

TEXT: Osamu Namba PHOTO: HONDA, Hiroya Yamagami, Osamu Namba

A proposal for a spatial mobility concept that allows everyone to share enjoyable moments together.

This model, unlike the SALOON, does not appear to have been created with immediate mass production in mind. However, the approach to design in terms of space utilization and the expression of stance while driving follows the same formula as the SALOON.

The SPACE-HUB, like the SALOON, is designed to maximize the space where people spend time. In contrast to the current minivans from various manufacturers, which are essentially oversized boxes with an imposing and overbearing presence, the foundational approach for the SPACE-HUB is fundamentally different. Its design is meticulously planned to convey a sense of confidence in its driving performance as a vehicle that moves swiftly on the road, using the same logical and methodical approach as with the SALOON.
Of course, the design also incorporates aerodynamic requirements essential for optimizing the drag coefficient of a BEV. This design treatment ensures that the vehicle doesn’t look like a mere box, but instead appears as a pleasingly square form. The distinctive feature of the SPACE-HUB lies in its seat layout and spatial arrangement, which have been thoughtfully devised to achieve the desired aerodynamic performance.

As with the SALOON, this package diagram contains the entire design plan for the SPACE-HUB.  
PHOTO: HONDA  
A shot that clearly shows how the concept has been directly translated into the actual vehicle.
PHOTO : Hiroya Yamagami
From this angle, you can clearly see how the narrowing of the rear overhang and the upward cut of the lower edge make the body behind the rear wheel arch almost invisible. It creates an impression of dynamic airflow. 
PHOTO: Motorfan

The message behind Honda’s newly unveiled SPACE-HUB is to “offer an extension of people’s lives.” You can feel this concept when you step into the rear seating area of the SPACE-HUB. When people gather, enjoyable conversation is always welcome. In this vehicle, a common topic might be the scenery flowing by outside during the journey or the sky visible through the large glass roof above. Nowadays, even when people are together, they tend to be absorbed in their smartphones, with everyone looking down, making it hard to find meaning in gathering itself. However, in the rear seat of the SPACE-HUB, both the journey and the travel seem to promise enjoyable moments.

The exterior design of the SPACE-HUB, like the SALOON, features a gently curved body side with a relaxed, slightly bent section. The plan curve also gently tapers toward the front and rear, giving the impression that the front and rear wheels, positioned in these narrowed sections, are firmly planted and extending outward.
This configuration, using such a large sweeping curve in the plan view, creates a significant visual difference from current minivans, which, with flat and boxy side sections, have no sculptural depth and rely on various cross-sectional tricks to define the presence of the wheel arches. While many minivans are like cargo vehicles, prioritizing maximum spatial efficiency similar to a bus, the SPACE-HUB can be described as spacious mobility that embodies its name. It does not forget that it is still a vehicle designed with the intention of running across the ground.
Additionally, the corners of the roof shoulders are softly rounded, and the radius of that curvature gradually increases as it passes the center of the body, extending all the way to the rear end. The gently folded side surfaces also transform into a single, taut curve past the rear wheel arches, creating a pleasant rectangular shape with soft corners at all four edges of the body’s rear end. Moreover, this square shape is pushed upward by the rear bumper, forming a horizontally elongated rectangle that conveys a sense of stability. Furthermore, the area of the square is squeezed inward by the plan curves from both sides, enhancing the visual impact of the rear wheel arches and emphasizing the solid stance of the rear tires.

A sufficiently tapered rear end of the body. This creates the appearance that the rear tires are firmly planted. The rear end also features a horizontally elongated square shape, conveying a sense of stability.  
PHOTO: Motorfan

This car has a distinctive seat layout.

The front row of the three-row seats is designated as the cockpit area, separated from the rear seats in terms of spatial arrangement. In a typical three-row vehicle, the seats are arranged in the first, second, and third rows sequentially from the front. As a result, the third row is inevitably pushed back into a confined space due to the second-row seats and the open space created by the door openings. However, the SPACE-HUB has a rear-facing second-row seat positioned right behind the driver’s seat, creating a living room-like space with the second and third rows facing each other. This setup effectively creates an “open room,” allowing all occupants to enjoy a comfortable and pleasant space together.
The design of the second row in the SPACE-HUB is key to expressing the vehicle’s sense of space. By doing this, there is no need to move back and forth inside the car, and there is no need to create walk-through space between the seats, allowing the seats to be comfortably larger and more spacious. However, a slit about 100mm wide is placed at the center of the sofa-like seat to create a boundary between the left and right seats, and this slit resolves the issue of dividing the spatial feel between the cockpit area and the rear seating area.

Second-row seat behind the driver’s seat. A small slit in the center reduces the sense of separation between the driver’s seat and the rear seating area.  
PHOTO: Osamu Namba

Additionally, the spacing between the second and third-row seats maintains an excellent sense of distance. In face-to-face seating, if the seats are too close, it feels cramped, and if they are too far apart, conversation becomes difficult. The SPACE-HUB achieves an ideal distance in this regard.

As you can see, it offers a high-quality space where you can relax comfortably.  
PHOTO: Hiroya Yamagami 
The driver’s seat area is open and spacious, with no structural elements except for the full-screen dashboard.  
PHOTO: Motorfan

Lowering the roof while maintaining head clearance for the third row likely makes it easier to meet aerodynamic requirements. Observing the side view proportions, the roof slopes down quite smoothly, and to complement this, the rear overhang is raised to balance the design and prevent the vehicle from appearing to tilt downward at the back.

PHOTO: Osamu Namba

[My opinion]  
The SPACE-HUB is a concept car from Honda that proposes a new kind of people mover, with a theme that is appealing and suggests new values while taking into account the technical components of a BEV. While it may seem inappropriate to critique such a concept car, it is undeniable that if the SPACE-HUB is intended for long-distance travel, it still faces numerous challenges that need to be addressed, and Honda is likely aware of this. Nevertheless, the fact that Honda boldly introduced this vehicle alongside the SALOON as part of the future Honda 0 Series BEV lineup shows their spirit of challenge and determination to enter a new stage of automobile development during this turning point. 
 Editor-in-Chief : Osamu Namba

A Look into the Development Concept

Final sketch. The SPACE-HUB represents a new proposal in both its fundamental structure and design philosophy. To convey these ideas, unnecessary elements have been minimized as much as possible, enhancing the clarity of its message.  
PHOTO: HONDA  
From the early stages of design, various scenes are created in 3D to refine the concept and solidify the image. This has become a common practice in recent years. The days of drawing and finishing sketches by hand are almost gone, and it’s not uncommon for designers’ desks to lack markers altogether.  
PHOTO: HONDA  
Alternative front design.  
PHOTO: HONDA  
リアエンドはほぼこのアイデアに仕上がっている。
PHOTO : HONDA
Exterior scale model. Quickly check if the three-dimensional structure assembled from data matches the intended shape. There is also an element of a three-dimensional sketch, and significant changes can still be made at this stage.
PHOTO: HONDA
It seems they were generating various ideas for the interior.
PHOTO: HONDA
Sketch showing the concept of seat layout.  
PHOTO: HONDA
Sketch proposal showing improved openness and visibility. The idea is further expanded by extending the glass to the front of the footwell.  However, at this stage, a square display is still proposed in the center of the instrument panel.  
PHOTO: HONDA
Rough proposal around the instrument panel. At this stage, the designer appears to have indicated that the entire instrument panel would become a seamless display panel.  
PHOTO: HONDA
Creating various scenes in 3D from the initial design stage to solidify the concept.  
PHOTO: HONDA
Seat clay model. After being milled from data, the modeler sculpts it to enhance the design’s precision.  
PHOTO: HONDA
Design study using VR goggles. The use of VR has become more common in design production, especially in interior design development. 
PHOTO: HONDA
Machining lightweight components from data to refine the design early on while making rough, full-scale checks.  
PHOTO: HONDA

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難波 治 / Osamu NAMBA 近影

難波 治 / Osamu NAMBA

筑波大学芸術専門学群生産デザイン専攻卒業後、スズキ株式会社入社。軽自動車量産車、小型車先行開発車輌…